Role7 yearsStore Manager
KFC
Ran a business before I ran a campaign. Rosters, stock, margin and a team, at speed, every single day.
Available now
Selected work
I work across agentic AI, branding, graphic design, UX design, web development, data engineering, SEO and marketing.
Career
Role7 yearsKFC
Ran a business before I ran a campaign. Rosters, stock, margin and a team, at speed, every single day.
Study2015 – 2018University of South Australia
Learned to read a business from its numbers. Reporting is just telling the truth about performance.
Study2015 – 2018University of South Australia
Markets, modelling, forecasting. The habit of asking what a number will be, not just what it was.
RoleNov 2018 – Dec 2020The Career Academy
The switch. Stopped measuring the work and started making it. First sites, first designs, first campaigns.
Study2019 – 2020Zero To Mastery Academy
Nobody set this one. Self-paced, off my own back, and the reason HTML, CSS and JavaScript sit on my resume rather than on a wish list.
Metric Marketing
A boutique agency in Adelaide, and every digital channel in the business was mine to run. The first role where the whole function sat with one person.
RoleAug 2021 – May 2023Australian Internet Advertising
Paid media at volume, on real budgets. Where spend stopped being a line item and started being something that had to return.
Study2021 – 2022University of Adelaide
Stopped thinking like a specialist. Started asking where the money actually comes from and what moves it.
RoleJun 2023 – nowImpactInstitute
Leading the work rather than doing all of it. Owning the strategy and the result, not the task list.
Now
Building agentic systems that do real work. Every layer above is the job spec: operations, numbers, forecasting, building, strategy, leadership. I build agents, instrument them, and prove they work.
Use the left and right arrow keys to move between stops, or drag the cards sideways.
Stop 5 of 10. Full Stack Web Development, Zero To Mastery Academy. 2019 – 2020.
About
Clients
Available now · Adelaide
Hey, I’m Boris. I’m open to taking on AI projects right now.
The quickest way to reach me is LinkedIn. I typically reply within a day.
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