Lively Living
Lively Living is an Australian brand that specialises in advanced ultrasonic aroma diffusers and certified organic essential oils. Their mission is to enhance well-being with innovative aromatherapy solutions.
As the driving force behind Lively Living’s marketing strategy on Meta platforms, I led a campaign focused on dissecting and understanding our audience’s primary concerns through a rigorous hook test across various creatives.
My strategy was centered around identifying which pain points resonated most effectively with our users, tailoring my messaging to highlight how our advanced ultrasonic aroma diffusers and certified organic essential oils directly address those needs.
This approach allowed us to not only capture our audience’s attention but also educate them on Lively Living’s unique value in enhancing well-being and comfort through aromatherapy.
Sample Creatives
